Go through the brainstorming process and start sketching out some ideas. Now that you’ve read through these tips, it’s time to put them into practice!
There you have it: 6 helpful tips about designing salon logos. More than anything, you just want your logo to be simple enough that it works well at any size. Will it still look good then? What about when it’s scaled down to be on a pen, hat, or shirt? You want it to be readable then as well. But have you thought about when it’s expanded to be on a billboard or printed on a car? You’ve probably thought about how your logo will look on your website, on your social media accounts, or in your letterhead. It should look good in all of those areas. Last but not least, think about all the places you’ll use your salon logos. So, whether you prefer the buttoned-up look of Times New Roman or the more modern Helvetica, there’s a font out there that will work for you and your salon. There are many, many fonts available that are both readable and easily accessible that will also allow you to express your individual vision. Do yourself a favor and use a font that is easy to read. It needs to be instantly recognizable and readable.
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It’s tempting to download and use a unique font, but resist.
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Stuck for color combinations that go beyond the norm? Try an online color scheme generator for inspiration.įonts are crucial when it comes to logo design. The last thing you want to is to be confused for your competition. Also, consider your competitors’ logos and be sure yours is easily distinguishable.
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What colors best represent your business? Where will your logo be used? Make sure it looks good in full color and in grayscale. On the other hand, blue is known for reliability, calm, and serenity. The hope is that as you’re walking or driving, the red logo will catch your eye and motivate you to eat there. It’s also associated with action and activity. Pizza Hut, McDonald’s, Wendy’s and KFC all use red in their logo design because red is exciting, stimulating and visible from a great distance. Red is commonly chosen for logos, especially fast food. Did you know that there’s tons of psychology behind color in marketing? Color is super important in your overall logo design. Then, you can play with combining art, color, and your word mark.Ĥ. Find an easy-to-read font that meshes well with the visuals of your salon name and the character of your business. Start with a wordmark logo that features your salon name. If you’re stuck, intimidated, or feeling overwhelmed, don’t worry. Make sure it represents you and your salon well.
You are communicating something important about your business in a visual shorthand that will identify you to the world. Remember that logo design is not a science. Abstract logos include graphics that are interpretive rather than representative. Think of the Twitter bird or Target bullseye. This is the logo type used by Honda and Uber. A letterform logo is made up of one single letter. These are logos made up of just words or abbreviations. Here are some of the most popular options: First decide which type works best for your needs.
Now, let’s get to the specifics of logo design. These types of things will help you determine the style of logo you should create. Do you want to portray trust, seriousness, and experience? Or are you more of a fun, whimsical, or exciting sensibility? Start by thinking about your company’s attributes.
So the question you have to consider is, “What message do I want to send?” You want people to receive an impression of your company when they see any of your salon logos. Remember that your logo should communicate a message about your brand. Throughout the process, you’ll be able to trim your logo and get to the true essence of your design. They all have really simple logos but they are also super effective.Īs you’re starting out, your ideas may be complicated. You only have a few seconds to make an impression with people, so make sure your logo is clear and easy to remember.Ĭonsider some of the most popular logos out there like Nike, Adidas, or Apple. Keep Things Simpleĭon’t overdo your logo design! It’s better to keep things simple because simpler logos are easier to understand and remember. One perfect way to do this is through your logo.Ī great logo is an extension of a strong brand, but it can be hard to know where to start. You want to do whatever you can to make yourself stand out from the crowd. Did you know that there are more than 80,000 hair salons in the United States? That’s a lot of competition.